DIGITAL

LOYALTY

PRC Washington needed a dynamic mobile campaign strategy to drive customer lifetime value, re-engage lapsed shoppers, and incentivize peer acquisition. Chatter designed a suite of custom in-app graphics and promotional assets for their mobile app, creating automated retention triggers for birthday rewards, VIP loyalty tiers, re-engagement win-backs, and referral bonuses.

The artwork pairs vibrant, Pacific Northwest-inspired illustrations with high-contrast typography and standardized call-to-action blocks.

By combining custom character art and rich landscapes with clear incentives—like 5,000 loyalty points and birthday discounts—the campaign gives PRC a scalable framework to continuously turn casual app users into high-value brand advocates.

The finished campaign assets established an automated lifecycle marketing engine that measurably boosted app engagement, repeat customer orders, and peer-to-peer referrals statewide.

PROJECT HIGHLIGHTS

Designed a targeted mobile app campaign suite to boost customer retention and LTV (Life Time Value).

Created automated lifecycle assets for birthday offers, re-engagement, and VIP tiers.

Developed the "Reefered a Friend" referral campaign graphics to drive user acquisition.

Combined custom digital illustrations with bold typography optimized for mobile screens.

Standardized CTA frameworks and regulatory compliance blocks across all campaign art.

Structured high-impact loyalty point promotions to incentivize repeat mobile ordering.

Designed thumb-friendly layouts featuring clear offer hierarchies and brand placement.

Delivered a scalable promotional graphics system for ongoing mobile app marketing.

EXPLORE

DIGITAL

LOYALTY

PROJECT HIGHLIGHTS

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