DIGITAL

OMNICHANNEL

To accelerate app adoption across physical and print touchpoints, Chatter executed an integrated campaign for PRC Washington utilizing trackable QR code infrastructure.

We designed high-impact in-store digital screens alongside full-page back-cover ads in Northwest Leaf, creating direct conversion pathways from retail environments and regional print circulation straight to Apple and Google Play store listings.

By pairing creative concepts like "Order Bud From Bed!" and "Droid Approved" with unique, location-specific QR links, we enabled real-time attribution tracking across print ads, point-of-sale displays, and in-shop monitors.

The strategy allowed PRC to measure exact download sources, optimize promotional messaging, and bridge physical foot traffic directly into their digital loyalty ecosystem.

The multi-channel launch established a data-driven acquisition model that measurably expanded PRC’s mobile user base and proved the ROI of trackable physical-to-digital media.

PROJECT HIGHLIGHTS

Deployed an integrated omnichannel campaign spanning print media and in-store digital screens.

Implemented trackable QR code links to measure attribution across print and retail locations.

Designed full-page back-cover advertisements featured prominently in Northwest Leaf.

Created in-store screen displays and POS graphics to convert foot traffic into app users.

Engineered creative concepts like "Order Bud From Bed" and "Droid APProved" cross-platform ads.

Promoted app-exclusive bundle discounts, loyalty rewards, and multi-location dispensary specs.

Monitored real-time scan data to optimize campaign messaging and track conversion ROI.

Standardized state regulatory compliance footers across all print and digital assets.

EXPLORE

DIGITAL

OMNICHANNEL

PROJECT HIGHLIGHTS

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