DIGITAL


MOVERS AND SHAKERS
PROJECT HIGHLIGHTS
Engineered a multi-tiered, weekly animated motion graphics campaign for Refine and Northwest Concentrates to drive engagement across B2B and B2C retail touchpoints.
Designed dual-format digital assets specifically optimized to serve as high-impact order form headers for wholesale inventory buyers and vivid, high-definition digital signage for in-store TV displays.
Transformed static, highly detailed custom artist collaborations—including original artwork by @ganjagod206—into fluid, eye-catching motion sequences that elevated brand personality.
Animated key hardware features and performance specifications to actively educate buyers on product reliability, emphasizing clog-free CCELL technology and advanced ceramic heating elements.
Built modular, easily updateable motion templates to dynamically display weekly strain menu variations, live terpene profiles, THC percentages, and new fridge-friendly packaging launches.
Sustained continuous buyer interest, elevated email open rates, and reinforced top-of-mind brand awareness across competitive Washington State retail markets through persistent digital touchpoints.
Managed a rapid, highly organized production pipeline to consistently deliver fresh, fully compliance-ready animated assets on a demanding, recurring weekly schedule.


